Launching New Legacy Talent in a Disrupted Music Industry is a professional discussion event held during SXSW in Austin that explores how artists and industry leaders are navigating today’s rapidly changing music landscape. The session brings together music executives, talent developers, and creative professionals to discuss strategies for discovering and supporting the next generation of artists. Panelists share insights on how digital platforms, streaming services, and evolving fan engagement are reshaping the path to long-term success in the music industry. Attendees can learn how emerging talent can build sustainable careers despite shifting business models and industry disruptions. The event offers a valuable opportunity for artists, managers, and music professionals to gain insight into the future of artist development and legacy building.