The ODE team is a multidisciplinary group of hospitality strategists, brand consultants, and operations specialists dedicated to helping independent lodging and hospitality businesses grow and succeed. Rather than operating as a traditional creative agency, ODE positions itself as a hybrid consultancy that blends creative branding, operational strategy, and executive-level guidance—often functioning like a fractional CEO, COO, or CMO for hospitality-focused businesses. Their work focuses on aligning brand identity, marketing strategy, and operational systems to create meaningful guest experiences while driving measurable revenue growth.
The team works closely with hoteliers, placemakers, designers, and hospitality leaders around the world. Their approach evaluates both internal operations and external brand presence, ensuring that marketing, guest experience, and business systems work together to support long-term success. By combining operational consulting, marketing strategy, and brand development, ODE helps clients improve occupancy, strengthen their brand voice, and optimize day-to-day operations.
Key members include experienced hospitality professionals and strategists who bring expertise in branding, operations, and project management. For example, founder Kaleigh brings nearly two decades of experience helping hundreds of hospitality and service-based businesses develop their brand identity and attract revenue-generating customers globally. Other team members help manage client relationships, streamline workflows, and coordinate logistics to ensure projects—from brand development to operational improvements—are executed effectively.
Overall, the ODE team’s philosophy centers on intentional growth, meaning they prioritize sustainable revenue strategies, authentic brand storytelling, and operational efficiency. By combining creative thinking with practical hospitality expertise, the team helps businesses deliver memorable guest experiences while building stronger, more profitable hospitality brands.
